TBS1070 FUNDAMENTALS OF ENTREPRENEURSHIP

TITLE :

FUNDAMENTALS OF ENTREPRENEURSHIP, REVISED EDITION (softcover)

AUTHOR :

UITM ENTREPRENEURSHIP STUDY GROUP

PUBLISHER :

PEARSON-PRENTICE HALL

YEAR PUBLISHED :

2005 (5th print)

NO. OF PAGES :

264

PRICE :

RM 16.00 (Original price RM 28.00) + delivery cost RM 7.00

CONDITION :

Used, good condition.


DESCRIPTION :

This book is specially designed to help readers obtain knowledge and exposure in the field of small business and entrepreneurship as well as to introduce some of the basic techniques and tools that can be used by entrepreneurs in managing their business.

The authors attempt to present the fundamental concepts and practises of entrepreneurship in an easy-to-understand fashion. It focuses on theories and practises of entrepreneurship that readers need to know. Some of the topics discussed are identification, evaluation and selection of business oppurtinities, forms of business entities, business rules and regulations, operations and marketing, and much more.